Account Director - EDU

WHO WE ARE  

Zeta Global (NYSE: ZETA) is the Data-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. 

THE ROLE

Zeta Global is looking for a talented Account Director to join our EDU Agency team. This position will manage critical client relationships, oversee media / affiliate performance of managed clients to ensure program goals are being achieved, and work with leadership teams to drive account growth.  This position will report to the Vice President, Agency Services and support multiple media lines including paid search, programmatic, social, and PPL / affiliate

Responsibilities

• Manage and grow existing and new launch EDU agency client accounts – delivering outstanding client service, strong channel performance, and aligned execution on key initiatives.
• Manage weekly partnership meetings, design & deliver QBR presentations that align with client strategic goals and performance objectives and distinctly reinforce Zeta’s core value proposition.
• Serve as point person for all client and campaign requests, communicating regularly with client re: pacing, performance, progress on initiatives, campaign recommendations, creative compliance, and new opportunities to scale.
• Liaise with channel management teams on in scope media channels to ensure aligned execution and drive performance initiatives
• Develop deep understanding of Zeta’s broader product offerings, reporting analysics, competitive advantages, resources and processes to identify cross sell and upsell opportunities to benefit clents under management
• Coordinate with client and internal contributing teams to develop and manage client roadmap outlining major milestones, testing and opportunities that proactively identify areas for program enhancements and incremental revenue.
• Coordinate and manage campaign executions, including custom creative build-outs, set-up of assets, development of campaign timelines, data pulls based on client audience targeting and organization of campaign documentation
• Conceptualize and manage project timelines, coordinating with internal teams to meet client goals
• Share expertise and advise clients on new campaign strategies to generate continued results
• Manage administrative rhythm of month, ie - insertion orders, pacing reports, billing, internal finance requests

Skills and Experience:

We are looking for people who have: 

• 6+ years' experience in online advertising within Account Management, Client Services, Project Management or similar function
• Demonstrated ability to develop and nurture relationships and work effectively at all levels of the decision process
• Ability to manage multiple projects in an accelerated environment, while maintaining careful attention to detail and strong organizational skills
• Outstanding written and verbal communication skills, with the ability to independently think strategically and problem solve
• Excellent business writing, training, communication, organizational and presentation skills
• Intrinsically motivated with a passion for digital media and thorough understanding of online advertising and affiliate management industries
• Travel as needed

COMPENSATION RANGE 

The compensation range for this role is $120,000.00 - $160,000.00, depending on location and experience.  

PEOPLE & CULTURE AT ZETA 

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. 

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ 

ZETA IN THE NEWS! 

https://zetaglobal.com/press/?cat=press-releases 

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