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Content Marketing & SEO Manager (all genders)

72% Flex
Full Remote
  • Remote from:Germany
Request priority access (3/3)

Content Marketing & SEO Manager (all genders)

72% Flex
Remote: Full Remote
Work from: Germany...

Offer summary

Qualifications:

Professional experience in B2B content marketing and SEO with skills in driving growth, strong analytics, and communication abilities, Experience with tools like AhRefs, Google Analytics, Google Search Console, and Hubspot.

Key responsabilities:

  • Manage TradeLink's organic traffic, create impactful marketing content tailored to the target audience, and oversee SEO editorial planning
  • Collaborate with different teams and external freelancers to bring content to life, analyze data to prioritize growth measures, and stay updated on content marketing trends
TradeLink logo
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TradeLink

SME

https://www.tradelink.co/

51 - 200 Employees

aboutTradeLink

Job description

Logo Jobgether

Your missions

TL Digital Solutions GmbH is a remote-first company that provides a collaborative logistics platform called TradeLink. We simplify B2B shipment collaboration for mid-sized businesses. Our open layer connects users, assets, and systems in shared shipment processes, offering simple workflow tools to all participants. We foster collaboration among supply chain actors through thought leadership, fair benefit distribution, and transparent reputations. We have adopted a land and expand strategy, following the customer journey. This has led to our internal organization in squads and tribes. These include Demand, Landing, Value, Virality, and Launchpad Squads.

As our Content Marketing and SEO Manager you generate qualified leads by driving the organic traffic. This way, you contribute to the commercial growth of TradeLink. In this role, you be part of our Demand Squad and reporting directly to our Director of Marketing. 

YOUR RESPONSIBILITIES
  • You own TradeLink’s organic traffic and how to convert it effectively.
  • You drive growth by creating marketing matching the ICP needs (such as white-papers, social media, blog posts, etc.)
  • You own the SEO & editorial planning. You base it on effective keyword and topic clustering.
  • You organize digital content distribution across the best channels to reach and convert our ICP
  • You own your numbers and report them in a structure way.
  • You partner with Demand Gen, Product Marketing, Customer Experience, other teams and external freelancers to bring the content to life.
  • You are constantly on the lookout for relevant trends and topics in content marketing to fuel the growth engine and to become more efficient in content creation.

    • WHAT YOU NEED TO SUCCEED
  • You have professional experience in content marketing with a focus on growth and/or SEO, in a B2B lead genaration context.
  • You are able to create engaging content and tailer it for our target audience.
  • You are highly analytical and are able to prioritize effective growth measures based on data
  • You have strong communication skills and enthusiasm about complex topics
  • You love working creatively, and are enthusiastic about trends and new topics in content marketing
  • You are well organized and have an independent and proactive way of working.
  • Experience in tools like AhRefs, Google Analytics, Google Search Console and Hubspot is a plus.
  • You have a native level of German skills and fluency in English

    • WHAT'S IN IT FOR YOU
  • Being part of an exceptionally fast-growing product-led venture that's up to something big. We are building a new type of company, a SaaS-enabled B2B network
  • A job and a team full of passion. Working alongside enthusiastic people motivates us and gives us gratitude
  • You will have lots of autonomy, flexible working hours, and a remote-first setup (optional offices in Munich and Berlin), which connects our team members across Europe
  • An extremely steep learning curve - we support your continuous development through individual learning opportunities, a diverse and international team of experts as well as experienced founders
  • With regular team events, we encourage our teams to connect within and outside of work for a great spirit
  • A phenomenal company culture, both remote and in our optional offices
    • If you aren't completely confident that you meet our criteria, we recommend just taking the chance and applying anyway! Curiosity, passion for digital disruption, eagerness to learn, a collaborative spirit, and a growth mindset are most important to us.

    ‍TradeLink strongly believes in the power of diversity and is highly committed to providing a respectful, safe, and welcoming environment for everyone who works here or with us. In order to eliminate unconscious biases in the recruiting process, you can remove the photo from your application.

    For more information on data processing in the context of applications, please see our privacy policy for the TradeLink application system.
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    Hard Skills

    Soft Skills

    • Passion for digital disruption and eagerness to learn
    • Curiosity, collaborative spirit, growth mindset, and effective communication skills

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