Work Flexibility: Remote or Hybrid or Onsite
As a Senior Marketing Associate for Stryker Upper Extremities, you will help define the strategy for the shoulder arthroplasty downstream marketing team.
The preferred location for this role will be hybrid in Bloomington, MN.
Who we want
Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.
Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.
Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.
Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.
Understand key competitors and their relative strengths/weaknesses
Understand customer groups, including why customers buy the product or service
Advocate on the customer's behalf and influence product or portfolio changes based on customer feedback
Support in the construction of the marketing plan with specific analysis and collaborate in the development of key strategic initiatives
Work proactively with market research to collect customer insights for segmentation
Responsible for product or portfolio's targeting and positioning
Prioritize marketing initiatives appropriately given product or portfolio goal and metric
Apply market data, uses planning tools, and seek expert opinions when analyzing channel strategies
Is the subject matter expert for applicable products/product lines and able to field technical questions. [note: some products are more technical than others and will take longer to get to SME status]
Incorporate new products into ongoing sales/medical education curriculum
Assess business/sales trends and communicate to key stakeholders responsible for production
Responsible for setting price and maintaining product or portfolio margin
Partner with Marketing Communications to develop a communications approach for the product or portfolio
Understand the different marketing channel strategies and associated business implications
Track and report results/KPIs to leadership and sales
Bachelor’s degree required
MBA preferred
2+ years of work experience required
2+ years medical device or marketing experience preferred
Excellent presentation and interpersonal communications skills
$67,400 - $136,200 salary plus bonus eligible + benefits. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors.
Travel Percentage: 40%
Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.
Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.