XTN-CEF7436 | CRM SPECIALIST

This role is responsible for supporting the execution of email and sms communication strategies, including production, testing, and reporting - ultimately supporting the delivery of dusk Australia’s business strategy.

• This role is responsible for supporting the execution of email and sms communication strategies, including production, testing, and reporting - ultimately supporting the delivery of dusk Australia’s business strategy.

• •Manage day-to-day email and sms communication production and execution via Salesforce Marketing Cloud Engagement.
  •Produce and manage creative briefing aligned with strategy objective and timeline.
  •Coordinate with internal stakeholders to ensure timely approvals and alignment across campaigns.
  •Partner with the Creative team to manage content and asset availability.
  •Work with the eCommerce team to ensure seamless integration of campaigns across digital touchpoints.
  •Support production of weekly performance reports.

•Demonstrated experience with Salesforce Marketing Cloud Engagement essential, including ability to execute communication across the email and sms channel.
• Proficiency in AMP script and SQL
• Demonstrated experience with Marketing Cloud Automation Studio
•Demonstrated experience with HTM and CSS.
•Demonstrated experience with reporting and analysing campaign performance metrics.
•Familiarity with A/B testing.
•Experience with Marketing Cloud Personalization, Loyalty Cloud and Data Cloud highly regarded
•Awareness of email deliverability best practices and compliance considerations.
• Salesforce certifications (e.g., Marketing Cloud Email Specialist,  Marketing Cloud
Administrator) highly desirable.

2 years experince

•Highly organised with the ability to manage multiple projects to timeline.
•Strong attention to detail.
•Ability to effectively engage and manage stakeholders across multiple departments.
•A team player who thrives in a dynamic environment.
•Passionate about retail and inspired by brands.
•Enjoys working collaboratively with creative teams.
•Comfortable being hands-on in execution.
•Strong interpersonal and communication skills.
• Strong problem-solving and collaboration skills
• Proactive and able to prioritise in alignment with business objectives 

Tertiary qualifications in Marketing, Communications, Computer Science, Economics, or a related field.